Moda Masculina

Montblanc lança nova linha Heritage

A Montblanc capta o espírito de elegância sofisticada com sua nova linha de produtos Heritage

Montblanc lança nova linha Heritage. De Londres a Miami, os homens sofisticados gostam de brincar com seu próprio visual. Inspirados por cortes feitos sob medida e tecidos luxuosos, eles estão definindo a tendência da elegância masculina com uma nova linguagem de refinamento e conhecimento “aritmético”, que se traduz em um estilo único, elegante e descontraído.

Este espírito de elegância sofisticada, que combina um estilo moderno com atenção aos detalhes, é a essência do novo design da linha de relógios Montblanc Heritage. Cada modelo incorpora o know-how da fina relojoaria consagrado pelo tempo com códigos clássicos de design vintage. A Montblanc Manufacture em Villeret – a antiga casa da Minerva estabelecida em Villeret desde 1858 – tem um extraordinário tesouro de arquivos que fornecem conhecimento sobre relojoaria suíça e é uma constante fonte de inspiração para as equipes técnicas e criativas da Maison.

Destaque desta coleção é o Montblanc Heritage Pulsograph Limited Edition 100, inspirado no que os colecionadores chamam de antigos “relógios-médicos”, usados nos anos 40 e 50 por esses profissionais para verificar a frequência cardíaca dos pacientes. O novo modelo evidencia esta homenagem com uma escala graduada em 30 pulsos visível no mostrador.

Já o Montblanc Calendário Perpétuo apresenta um novo movimento de manufatura, o calibre MB 29.22, que indica as horas,  minutos, dia, data, mês, fase lunar e ano bissexto de uma maneira bastante legível graças aos seus grandes contadores a 3, 6 e 9 horas. O desenvolvimento deste movimento levou três anos e é composto apenas de rodas, em contraste com a maioria dos calendários perpétuos que usam alavancas. Isso permite que o usuário ajuste o relógio através da coroa em ambas as direções, facilitando muito a configuração.

A coleção inclui ainda cronógrafos monobotão e modelos automáticos com e sem a função dia-data. Todos com a estética vintage que inclui mostradores em cúpula com índices combinados com cores inspiradas em 1940-50, como salmão, caramelo defumado e branco prateado. Caixas polidas de 39 a 42 mm apresentam alças curvadas com facetas, acabamento com vidro de safira e pulseiras em couro Sfumato da Pelleteria Montblanc em Florença, Itália.

Os novos relógios já estão disponíveis nas boutiques da marca por todo o Brasil e também no e-commerce www.montblanc.com.br

Vale lembrar que pra você ficar por dentro de todas as tendências do mundo da moda masculina, grooming e footwear? É fácil! Siga nosso editor Fábio Monnerat no Instagram.

Fábio Monnerat

Consultor de marketing de moda e tendências, criador digital e um grande entusiasta da moda masculina.

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