Moda Masculina

Para além das ruas, conheça o streetwear versátil da Ease Company

Mova-se com a EASE. Inspirar movimento, seja com uma corrida ou andar de bike ou skate, configura o lifestyle da Ease Company, marca paulistana de streetwear cuja proposta direcionada à moda das ruas permeia-se pela versatilidade, ressignificação de peças clássicas, liberdade -de usar a roupa como e onde quiser– e pluralidade –como caráter representativo do DNA genderless.

No centro de São Paulo, o bairro de Santa Cecília é o berço da marca, fundada em 2018 pela estilista Jennifer Eslompo. Energia, criatividade e renovação são pilares em comum da região e do vestuário atemporal da EASE, que garante uma nova interpretação ao material refletivo, antes utilizado somente em uniformes específicos, incorporado às jaquetas, body, calças, saias, pochete e blazer.

Duas coleções compõem a vitrine, são elas: Aurora, coleção de estreia, e After Hours, ambas elaboradas com materiais que garantam atemporalidade no guarda-roupa. Algodão penteado, sarja, couro vegano, nylon e poliamida são os tecidos escolhidos para servir de base às roupas e o estudo entre luz e escuro da Ease Company.

Iniciada pela pesquisa do chiaroscuro presente em obras renascentistas, Aurora teve a técnica como elemento propulsor nas peças da coleção. Desde então, artistas como Dan Flavin continuaram por inspirar a marca em razão da relação entre luz e sombra, ressignificado pela Ease em roupas com detalhes refletivos.

Em After Hours, a reinterpretação de peças clássicas –como blazer, calça de alfaiataria e camisa– configura outro importante pilar no DNA Ease, baseado em um ponto de vista contemporâneo envolto ao streetwear, sobretudo, presente em um pano de fundo noturno. A aplicação dos refletivos e os shapes ganham vida pela inspiração na obra de James Turrel e Ivan Navarro.

http://easecompany.com.br/
@ease_company

Curte o nosso conteúdo? Vale lembrar que pra você ficar por dentro de todas as tendências do mundo da moda masculina, grooming e footwear, seguindo nosso editor Fábio Monnerat no Instagram.

Fábio Monnerat

Consultor de marketing de moda e tendências, criador digital e um grande entusiasta da moda masculina.

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